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Digital Campaign Part II – FACEBOOK AND BLOGS

By Dwight Patel | November 7, 2019

Recap Last time Dr. Politics covered the importance of a digital campaign plan. Spoke on various social media platforms from Facebook to LinkedIn. Now let’s focus on Facebook and Blogs. FACEBOOK CAMPAIGNS: First create a separate campaign Facebook page. You do that by going to https://www.facebook.com/pages/create/ . You want to select “Artist, Band or Public…

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Digital Campaigning, Part 1

By Dwight Patel | November 7, 2019

Campaigning has changed a bit from when I first ran for MD House of Delegates in 1994. At that time, if I wanted to connect with voters, I had three options. Direct Mail, Door Knocking and Doing Media Buys. For the most part media buys are just too expensive, and when running for State Senate…

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Debate/Forum Prep

By Dwight Patel | November 7, 2019

Okay, 2018 candidates, right now I’ll bet you’re feeling a lot like I did after I signed up to run for office in 1994 and was looking forward to some no-holds-barred debates against my opponents. In fact, I had saved up some great one-liners for former Del. Henry Heller, Len Teitelbaum, and newcomer Andria Mandel.…

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Campaign Fundraising: Nuts and Bolts

By Dwight Patel | November 7, 2019

You can’t win a campaign just by knocking on doors, especially when you have a district of 1,000 homes or more.  You need money to pay printers, TV stations, radio stations, the webmaster, the post office and the phone company. The bottom line is that you need to raise money and you shouldn’t be ashamed…

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Campaign Collaterals Dos, Don’ts and ARE YOU CRAZY?

By Dwight Patel | November 7, 2019

Let’s Review What We Have Covered So Far You’ve  filed for candidacy, put your finance team in place, and finished your first campaign event.  You likely have a small core group of volunteers now as well.  Hopefully, you also have a war chest of $5,000 to $10,000  in cash on hand, a campaign manager and…

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A To-Do List for 2018 Candidates

By Dwight Patel | November 7, 2019

Congratulations! You guys have all filed for your respective offices, the deadlines have passed, and some of you running in Maryland are lucky enough to have no Democrat challenger.   Those of you without challengers should continue raising money.  Those with primaries should not only keep raising money, but also hit the Republican speaking circuits.  Those…

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30 SECOND SOUND BITES

By Dwight Patel | November 3, 2019

Many people say we live in an ADD nation that only has an attention span of 30 seconds. True or not, as a candidate, you need to be able to craft your message to a potential voter in 30 seconds. Why Only 30 seconds? The amount of facetime you will get with potential voters is…

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Developing Your First Donor File

By Dwight Patel | November 3, 2019

So, you have now filed as a candidate, gotten a treasurer and put together a Facebook Live video when you went to Annapolis to file your papers to run for office.  Now you need to start raising money!  For a first-time candidate, it’s a struggle to find donor lists, since other campaigns have learned that…

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So You Want to Run for Office in 2018

By Dwight Patel | November 3, 2019

Congratulations on your decision to run for elected office in Maryland in 2018. I have run twice myself, and wouldn’t trade the experience for anything in the world.  The offices we need to field candidates for in Maryland in 2018 include the entire State Senate and House of Delegates as well as 8 seats in…

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